ACNE SoHo

on the way over from Canal

!!! [ I made an audible gasp when I saw this & thought of the logo version from Resort 2013]

I finally made time to go check out the new location of Acne in SoHo. They moved their store to a larger location about half a block from the old one and here is what I have to say...

First off, before working in fashion as a 'real' career in styling, visuals and merchandising, I studied Art History (yeah, I know: wth do you do with that?!). It actually comes in handy and makes fashion even more thought provoking and challenging when you mix the two worlds - well, for me it does. Immediately when I walked in, I thought about ancient Roman villas and how the owner of these large villas would build and structure their homes in order to navigate the visitor and reaffirm their ownership and title of their home. The client, customer, consumer (whoever) is forced to walk the path that Acne paves when you walk in because you are literally greeted with a wall that splits into a fork - much like said villas and the purpose of an atrium & impluvium. I thought it was a different approach as many places have a more open floor plan rather than a labyrinth of walls. I know I'm getting all deep with this whole merchandising and layout plan of stores, but I lived and breathed this stuff almost 24/7 once in my life and take it seriously. So much that I spend more time studying layouts and placements of product more than trying on and buying products to this day. WEIRD, and NERD together... I know.

You'd be surprised at how much time and MONEY goes into these details, and most likely the client would never know they were walking across a vintage $20,000 rug when they go and buy a t-shirt. 

FUNNY FUNNY

On another note, the staff had great service and they were very sweet and smiley. Definite +

p.s. 

jacket & shoes: as stupidly dramatic as it sounds, I nearly died trying to leave the store

all photos taken by Jules (please credit responsibly)

i don't play with dolls

One of my top 10 phrases as a child: "I don't play with dolls."

That along with, "I hate socks" & "please don't make me wear that dress!"

Each year, I had a collection of unopened Barbie dolls at the end of every birthday.

My mother had to yell at me or bribe me (sometimes both) to get me into a dress or skirt and tights/hosiery were an added fee. My boyish frame and semi-permanent ponytail, never made it easy to look more girly. Plus, the dresses I had to wear were itchy, frilly and insanely floral (not in the good way). I used to pack a bag with extra clothes in the car and change on the way home in the efforts of relieving myself a second earlier from a dress. A true diehard tomboy and completely comfortable with it!

As the Resort 2013 collections continue to trickle in, I've provided a list of images below as some of my picks of mannish details. From athletic to refined, there's a good mix being shown down the runway to feed every kind of tomboy. And I am totally delighted because I am a huge fan of dropped waistlines and boxy silhouettes. WIN!

Alexander Wang R2013

Acne R2013

3.1 Phillip Lim R2013

Rebecca Minkoff R2013

Carven R2013

Chloe R2013

Helmut Lang R2013

Rag & Bone R2013

Stella McCartney R2013

T by Alexander Wang R2013

Theyskens Theory R2013

Proenza Schouler R2013

Images via: We Heart It, Style.com

achromatic

With the weather warming up, I'm on an all-around track digging on white on white on white.

I can't help but day-dream & night-dream about hot indian summers with the blaring golden sun on my skin and somehow keeping a sheer white number clean.

images via: hanneli.com, fashiontoast, zara lookbook, style.com, weheartit.com, theyallhateus.com